The one-shot website is a fine thing. You know the kind I mean – the sites that just have one trick, show off one gag, and then let you move on about your busy day. My favorite in the genre is the classic Bacon or Beer Can, where you can hear a representative of the Jamaican nation say “Bacon” and “Beer Can” in his inimitable patios.
From a business point of view, I’d love to have a flash of brilliance like that — to think of something that takes a day to code and then spends a year going viral. Throw a few ads on the page and you’ve got a new stream of revenue trickling in. It might only be a few dollars a day, but repeat the process and eventually it’s a thing.
Today I came across Silk, a fun site that lets you make something pretty by clicking and dragging your mouse around the screen. (I made the squiggle up top in about 20 seconds.) I’m sure it took them more than a day to build, but it’s the sort of idea that comes together quickly when you’re in the habit of playing with the possibilities.
So keep thinking and experimenting, and let me know when lightning strike. I’d love to help you take your spark of genius (or pure nonsense) online.